After a UX workshop, we completely re-developed the site architecture and navigation for Possums Online, cutting down from about 50 menu and submenu items to about 10.
This, together with a complete site redesign and redevelopment that puts the user in control, allowed a growth in traffic and a considerable rise in ROI.
We developed the site using Drupal with a mix of contributed and custom solutions.
Not only you can buy digital and physical products, but you can enrol in the NDC Accreditation pathway, a fully custom online course, to become Possums accredited.
An easy to use registration systems also allows health professionals and parents to register for paid and free events.
There is also a PIPPS membership section where parents can support each other during the challenging time of bringing a new life to the world.